Mitch McManaman

Director, Casino Marketing & Strategy. Holland America Line.

See what I've built Résumé (PDF) mitchell.mcmanaman@gmail.com LinkedIn
Mitch McManaman

Featured work

Three recent builds. Each one replaced a manual process I did not want to keep doing.

Polar Flow pricing dashboard

Polar Flow

Replaced a 130,000-formula Excel workbook with a verified Python pricing engine for casino comp cruise fares.

Django Python Snowflake
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Marketing Check Tool pixel office UI

HAL Marketing Check Tool

Web platform that QA's marketing emails and brand materials against guidelines, with Claude doing the consistency review.

FastAPI React TypeScript
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AEM Campaign Builder UI

AEM Campaign Builder

Streamlit tool that automates casino landing-page publishing in Adobe Experience Manager, replacing a manual authoring process.

Python Streamlit AEM REST API
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About

I run casino marketing operations at Holland America Line. Most of my time is strategy, campaigns, and the team. The rest of my time is writing software to replace the spreadsheets, hand-offs, and manual QA that slow the team down. The tools above are the current examples.

Selected career

Full résumé →

  1. Director, Casino Marketing & Strategy

    Holland America Line

    Dec 2024 - Present

  2. Sr. Manager, Casino Analytics & Strategy

    Holland America Line

    2021 - 2024

  3. Sr. Analyst, Portfolio Strategy & Analytics

    PNC Bank

    2020 - 2021

  4. Finance & Operations LDP

    Carnival Corporation

    2017 - 2019

  5. MBA, Hough Graduate School of Business

    University of Florida

    May 2020